08 Oct
Musterrecruit
Auckland
Digital Marketing Specialist
Are you passionate about digital marketing and eager to help shape the online presence of a leading automotive brand?
Skoda is a brand on the move and want you to join them as their new Digital Marketing Specialist, and be a key player in enhancing their digital customer journey!
As the Skoda Digital Marketing Specialist, you will be instrumental in developing and implementing digital strategies that drive growth and engagement.
You will act as the primary contact for Skoda across all digital platforms, ensuring their online presence reflects their brand values. Collaborating closely with the marketing manager, you will create and maintain web content, manage social media,
email marketing & digital advertising initiatives, and support local dealer website management.
Benefits
- Birthdays off
- Flexible working
- Volunteering programme
- Subsidised on-site and off-site parking
- Free premium access to the Groov mental wellbeing app
- Excellent salary and benefits package on offer
- Competitive staff lease car programme
Key Responsibilities
- Assist in planning and strategic development of Skoda's digital customer journey
- Oversee the implementation of website content, functionality improvements, and maintain performance strategy
- Serve as the main liaison across all digital platforms for Skoda
- Contribute to SEO efforts to enhance traffic to brand-owned platforms
- Manage and curate content for all social media platforms, ensuring alignment with brand strategies
- Assess the performance of digital marketing campaigns against goals, including ROI and KPIs
- Manage the eDM strategy and campaign creation, ensuring relevant content delivery
- Oversee all aspects of digital content production,
including website, social media, and email marketing
- Liaise with internal teams and external agencies to facilitate effective communication and collaboration
- Provide guidance and support in managing and implementing various marketing campaigns
About You
- Experience with Website Content Management Systems
- Basic proficiency in Adobe Photoshop
- Strong communication and teamwork skills
- Proficiency in Microsoft Office Suite
- High attention to detail and accuracy
- Copywriting skills
- Experience in social media management both paid and organic
- Knowledge of SEO and paid search strategies
Apply today to become a part of a forward-thinking company dedicated to excellence in the automotive industry!
Please submit your resume and a cover letter outlining why you are a perfect fit for this role.
If you would like any further information, please contact Matt at Muster on 09 394 7444.